• About
  • Archive
  • Privacy & Policy
  • Contact
Dana Blankenhorn
  • Home
  • About Dana
  • Posts
  • Contact Dana
  • Archive
  • A-clue.com
No Result
View All Result
  • Home
  • About Dana
  • Posts
  • Contact Dana
  • Archive
  • A-clue.com
No Result
View All Result
Dana Blankenhorn
No Result
View All Result
Home business models

Electric Scion

by Dana Blankenhorn
December 7, 2021
in business models, business strategy, economy, energy, environment, futurism, innovation, investment, Personal, semiconductors, software, The 2020s and Beyond, Travel
2
0
SHARES
104
VIEWS
Share on FacebookShare on Twitter

Scion xbI am keeping my 2005 Scion xB. (I tell everyone it stands for eXtra Boxy.)

The xB gets 30 miles to the gallon, which was sweet in 2004. For the first year I had it, so many people wanted to check out the interior I felt like a dealer.

The Scion now has 168,000 miles on it. As I have aged, I have started to notice the lack of seat padding. The inside feels tinny because it is – it’s all sheet metal and plastic to get the best mileage from a Corolla chassis.

Point is I should be in the market for an electric car. But I’m not.

I blame the car companies.

There’s no good reason an electric car should cost what it does. There is a reason, however. The reason is Tesla. They started with the luxury end of the market and have gradually moved down toward the mass market. But a Tesla is still pricey. So is every other electric.


Elon muskThe reason they’re pricey is that they’re copying Tesla, with self-driving systems and software. These are unnecessary. An electric motor has one moving part. There’s no transmission.

But Lucid, Rivian and even GM and Ford want to add all the bells and whistles they can. It increases profit margin. It also makes the things hellaciously expensive to service. Parts cost $1,000 just to hold the electronics.

It should be possible to sell a stripped-down chassis, with an electric motor, and the same electric controls as my old Scion, for even less than the $17,000 my xB cost. Make the self-driving parts and do-hickeys add-ons. Let people upgrade over time, as the costs of the computing power declines. That car I would buy.

But until prices come down the mass market is going to remain out of reach for all these car companies. And if the mass market is out of reach, how can Tesla be worth $1 trillion?

Tags: car marketcarselectric car marketelectric car technologyelectric carsFordGMLucidNioRivianScionScion xBTeslaToyota
Previous Post

The Metaverse Party

Next Post

Elon Musk is Dangerously Like Henry Ford

Dana Blankenhorn

Dana Blankenhorn

Dana Blankenhorn began his career as a financial journalist in 1978, began covering technology in 1982, and the Internet in 1985. He started one of the first Internet daily newsletters, the Interactive Age Daily, in 1994. He recently retired from InvestorPlace and lives in Atlanta, GA, preparing for his next great adventure. He's a graduate of Rice University (1977) and Northwestern's Medill School of Journalism (MSJ 1978). He's a native of Massapequa, NY.

Next Post
Elon Musk is Dangerously Like Henry Ford

Elon Musk is Dangerously Like Henry Ford

Comments 2

  1. sunnnv says:
    3 years ago

    Sounds sensible, but lots of reasons why manufacturers (ex China) are not making so many cheap cars these days.
    Batteries are just on the threshold of price parity, but this carwow video has more reasons.
    https://www.youtube.com/watch?v=7WYBR0tlPA8
    tldw: SUV popularity – people will pay more -> more profits
    cheap needs high volumes to make money, small car volumes down.
    CO2 standards often perversely are easier on SUVS/trucks.
    Safety standards increasing – better crumple zones, pedestrian impact protection, auto braking, lane keeping, drowsiness detect, alcohol interlock facilitation, … – all are costly.
    But if poor people cannot afford a car of their own, how about Transportation As A Service?
    Thus all the self-driving bells & whistles…
    If the body is in decent shape, how about an EV conversion?
    As for China, loads of cheap EVs, one of them:
    https://www.youtube.com/watch?v=tkOqIEUAlw4
    The £8,000 Electric Car Taking China By Storm | Fully Charged

    Reply
  2. sunnnv says:
    3 years ago

    Sounds sensible, but lots of reasons why manufacturers (ex China) are not making so many cheap cars these days.
    Batteries are just on the threshold of price parity, but this carwow video has more reasons.
    https://www.youtube.com/watch?v=7WYBR0tlPA8
    tldw: SUV popularity – people will pay more -> more profits
    cheap needs high volumes to make money, small car volumes down.
    CO2 standards often perversely are easier on SUVS/trucks.
    Safety standards increasing – better crumple zones, pedestrian impact protection, auto braking, lane keeping, drowsiness detect, alcohol interlock facilitation, … – all are costly.
    But if poor people cannot afford a car of their own, how about Transportation As A Service?
    Thus all the self-driving bells & whistles…
    If the body is in decent shape, how about an EV conversion?
    As for China, loads of cheap EVs, one of them:
    https://www.youtube.com/watch?v=tkOqIEUAlw4
    The £8,000 Electric Car Taking China By Storm | Fully Charged

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recent Post

The Coming Labor War

The Insanity of Wealth

May 7, 2025
Tachtig Jaar Van Vrede en Vrijheid

Tachtig Jaar Van Vrede en Vrijheid

May 5, 2025
Make America Dutch Again

Make America Dutch Again

April 30, 2025
Bikes and Trains

Opa Fiets is Depressed

April 29, 2025
Subscribe to our mailing list to receives daily updates direct to your inbox!


Archives

Categories

Recent Comments

  • Dana Blankenhorn on The Death of Video
  • danablank on The Problem of the Moment (Is Not the Problem of the Moment)
  • cipit88 on The Problem of the Moment (Is Not the Problem of the Moment)
  • danablank on What I Learned on my European Vacation
  • danablank on Boomer Roomers

I'm Dana Blankenhorn. I have covered the Internet as a reporter since 1983. I've been a professional business reporter since 1978, and a writer all my life.

  • Italian Trulli

Browse by Category

Newsletter


Powered by FeedBlitz
  • About
  • Archive
  • Privacy & Policy
  • Contact

© 2023 Dana Blankenhorn - All Rights Reserved

No Result
View All Result
  • Home
  • About Dana
  • Posts
  • Contact Dana
  • Archive
  • A-clue.com

© 2023 Dana Blankenhorn - All Rights Reserved