Failures of the Cloud Czars

The failures of “Big Tech” aren’t what you think.

Each of the five “Cloud Czars” – Apple, Microsoft, Google, Amazon, and Meta – grew complacent over several years and let a strength become a weakness. They each now face problems that will cost tens of billions of dollars to fix. They’re cutting workers in growth areas and denying the reality.

This will spell more trouble in 2023, and opportunities for smaller companies.

I can summarize each Czar’s big problem in one word:

 

Apple – China

Microsoft – Windows

Google – Gmail

Amazon – Alexa

Meta – Facebook

Let's take 'em one by one